CAMPAIGN
CREW
Director, editor
Norbert Németh
Project manager
Szilárd Németh
Dop, colorist
Márton Bognár
Technician
Máté Molcsányi
1st AD
Móni Topa
Gaffer
Dániel Iszák
Lighting tech.
Benedek Matyovszky
PA
Márton Varga , Dávid Kovács , Balázs Laki
Photography
Bálint Szajki
HMUA, styling
Lili Máy
BTS shooter
Krisztián Polónyi-Gyuricza
Composer
Bálint Németh
Graphic designer
Miksa Csánicz
Talent
Nikoletta Budai
Production
Free Fall Productions
Agency
X-Meditor
PROJECT
ORFK–OBB launches its "See and Be Seen" road safety campaign every year. As autumn approaches, visibility conditions worsen and night falls earlier—factors that significantly impact road safety. The campaign raises awareness and calls on all road users to be more attentive and take proactive steps to ensure they are both visible and alert in traffic.
Our campaign film focuses on the dangers of early darkness and the importance of using headlights. Through unsettling and atmospheric visuals, we aimed to portray the impact of reduced daylight from the driver’s perspective—emphasizing how crucial visibility becomes as daylight fades rapidly in autumn.
BEHIND THE SCENES